Empowerment

5 Surprising Reasons Your Female Clients Don't Do What You Ask Them to Do
Does this situation sound familiar? A client comes to you, pumped up and excited about getting back into a training program. You develop a fantastic program to help her get the exact results she’s looking for. She loves it and...
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How to Have Difficult Conversations With Your Clients
Firing a client. Ending a romantic relationship. Addressing staff behavior problems. Challenging the racist relative at family dinner. Talking about finances and debt. The above are but a few examples of difficult conversations we face in life. For the purpose...
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What Does It Mean to "Find Your Voice"?
What does it mean to “find your voice,” and more importantly, how does someone actually do that? How do you put beliefs and values into words and then take it a step further and have the courage to express them...
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Valuing Ourselves Beyond the Physical Aspect
When our female friends are feeling insecure, we are often quick to reassure them with statements like “You’re so beautiful,” or “You look hot.” Often, this kind of situation arises either because our friend is criticizing herself (like “Ugh, I...
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Everyday Racism in the Fitness World and Beyond
In 2018, LA Fitness called the police on two African American men because they didn’t believe the men had memberships, even though both of the men had checked in and one of the men had been a member of the...
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How Do You Speak About Fitness?
Have you ever read one of the list articles about all the hidden meaning in logos? After you do, you’ll never not see the arrow in the FedEx logo. Marketing doesn’t happen spontaneously. Companies create messaging campaigns around a brand...
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Don’t Let the Fitness Industry Tell You What to Do
When I was five years old, my mom would play an album on the record player, put on her leotard, tights, and leg warmers, and do aerobics in our living room. I had my own little leotard and leg warmers,...
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Lifting Cultural Expectations
When I step into the weight room of my neighborhood gym, I am usually the only woman. If there is another one, I check her out and greet her in my head, “I see you. I see your muscles. Good...
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My Body Size Does Not Determine My Ability
Self-talk is a pretty big deal. We all have internal monologues that consistently play in our head, guiding us through our day. If we are lucky, those monologues tell us to go out and do awesome things, be immensely kind...
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