Mindset

When our female friends are feeling insecure, we are often quick to reassure them with statements like “You’re so beautiful,” or “You look hot.” Often, this kind of situation arises either because our friend is criticizing herself (like “Ugh, I...

In 2018, LA Fitness called the police on two African American men because they didn’t believe the men had memberships, even though both of the men had checked in and one of the men had been a member of the...

You’re going to the gym and working hard on your fitness. You’ve got your workout schedule thoroughly organized, you’re in a good groove and feeling great when all of a sudden, something comes up and causes you to start missing...

How many times have you “set a goal,” only to not reach it and then feel disappointed in yourself? This has happened to most of us, and the problem with goal achievement isn’t usually that we “failed” or “didn’t work...

“Body positivity” has become a buzzword concept of late. Even though the idea may be new to many, the movement grew out of the fat-acceptance movement of the late 60s. Today, influencers and brands are jumping on the body-positive bandwagon...

We want our clients to approach their workouts full of confidence and trust in their capabilities. We know they can learn to master everything we program for them, and we want them to realize that for themselves. We understand that...

As a nutrition coach, I often hear things like: “I just can’t accept my body at this size.” “I need to lose weight so that I can feel more confident.” “I will [start dating, apply for that new job, try...

In the last decade or so, our culture has maintained its long-time obsession with weight, but added obsessions with health, fitness, wellness, anti-aging, and nutrition as well. We started valuing bodies that were strong and lean over bodies that were...

Have you ever read one of the list articles about all the hidden meaning in logos? After you do, you’ll never not see the arrow in the FedEx logo. Marketing doesn’t happen spontaneously. Companies create messaging campaigns around a brand...